01222cmm a2200313 4500 214802592 TxAuBib 20120507120000.0 090309s2009||||||||||||||||||||||||eng|u 9780071591348 0071591346 9780071591355 electronic bk. 0071591354 electronic bk. (OCoLC)297819981 COO eng COO CDX N$T YDXCP IDEBK OCLCQ TUU OCLCQ B24X7 TxAuBib Haines, Steven. The product manager's desk reference [electronic resource] / Steven Haines. New York : McGraw-Hill, 2009. 1 online resource (xxxix, 704 p.) : ill. Includes bibliographical references (p. 677-688) and index. Product management Handbooks, manuals, etc. Marketing Handbooks, manuals, etc. Product differentiation. Business forecasting. New products. TECHNOLOGY & ENGINEERING Project Management. BUSINESS & ECONOMICS Project Management. Electronic books. https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=251053 EBSCOhost